University of Washington

Communication Leadership Program

Content Writer & Strategist

My goal is to reach prospective students for the Comm Lead program through thought leadership stories and industry trends. Each blog is backed by research, data, and interviews with relevant industry experts.

Before even beginning the first draft, I first lay out the theme, central argument, structure, planned interviews, and resources.

Once published, the blogs are highlighted in the monthly newsletter where they are seen by hundreds of prospective and current Comm Lead students.